Backing the Punt has always been where the Australian wagering and racing industry comes to have its most important conversations. In 2026, that conversation expands.

For the first time, sports betting takes its place alongside racing and wagering in the official BTP program. The change reflects where the industry has arrived, and where it’s heading. Sport and racing no longer operate in separate commercial or regulatory worlds. They share operators, they share regulators, they share customers, and increasingly, they share the same compliance challenges. Presented by Senet, Australia's leading specialist gambling law and compliance firm, BTP 2026 brings together the sector's most senior participants across all three verticals on 2 and 3 September in Melbourne.

Before a bookmaker can legally offer a market on a particular sport, and accept bets on that sport, the bookmaker must first have in place a “product fee and integrity agreement” (also known as a “PFIA”) with the relevant sports controlling body that governs that sport in Australia (should one exist).